Not only must business owners
manage and evaluate how traditional media portrays your business, you now also
need to be more aware of the increasingly important role of social media which
allows your customers to instantly exchange information and shape the opinion
of your business.
Organisations that effectively
utilise social media marketing to either build a positive buzz about their
brand or quickly respond to an emerging crisis are the smart ones, while those
that ignore the influence of online voices are losing out on valuable
opportunities.
Now is the time to develop
your social media strategy
Google is now also monitoring
your level of social media activity and uses this information to rank your
website. Therefore, engaging in social media marketing will help to improve
your search engine ranking results.
To help business owners to
learn more about how Social Media Marketing can help your online business, we
have decided to introduce our Social Media For Business Guide, which will be
updated on a regular basis.
Check out the latest social
media marketing news below.
- Facebook Enables Post Edits: This Week in Social Media - socialmediaexaminer.com
- 6 Tips for Finding Prospects on LinkedIn - socialmediaexaminer.com
- Social Strategy: How to Build a Sustainable Social Media Marketing Plan - socialmediaexaminer.com
- Using Big Data and Small Data to Optimize Social Media Marketing - feeds.feedburner.com/
- Understanding Social Media Customers [RESEARCH] - feeds.feedburner.com/
- How to Grow Your Business Network With Social Media - socialmediaexaminer.com
- Facebook Graph Search Adds Posts: This Week in Social Media - socialmediaexaminer.com
- Creative Ways to Promote Your Social Media Contests - feeds.feedburner.com/
- Social Advocacy & Politics: Using Social Media to Gauge Audience Reaction During a Speaking Engagement - feeds.feedburner.com/
- SMX Social Media Marketing: Super Early Bird Rates Expire Friday – Register Now! - searchengineland.com